Shiseido
Benefiance Wrinkle Smoothing Contour Serum 30ml Face Serum

029314797800
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Powered by ReNeura Technology+ and Retinol Soft Caps, this retinol serum enhances skin’s self-restoring power to improve the appearance of wrinkles and skin’s resilience in just 1 week*. The unique retinol capsules release and deliver fresh ingredients the moment you apply, helping to visibly lift deep wrinkles and sagging skin from within.*Visual evaluation of forehead wrinkles, nasolabial fold wrinkles and upper lip wrinkles.Tested by 34 women, ages 41-65 3 months of regular use. Tested in USA.For all skin types. Dermatologist tested.

Next Day Delivery:
  • Orders placed before cutoff times will be delivered the next business day.
  • Normal Working Days: Orders before 4:00 PM.
  • Ramadan Working Hours: Orders before 2:00 PM.
  • Orders placed after cutoff will be processed the following day (may result in 48-hour delivery).
  • Subject to stock availability and valid delivery addresses.
  • Engraved or customized items may require an extra 24–48 hours.
Standard Delivery:
  • Delivery timeframe: 1–3 business days (may vary by location).
  • Delivery charges and estimated timeframes shown before order confirmation.
  • Delays will be communicated and rescheduled where possible.
  • Orders on weekends/public holidays processed next business day.
  • Customized/engraved items may require additional processing time.
  • If no one is available to receive delivery, you can schedule a new date or collect from courier.
Click & Collect:

Order online and pick up from selected store locations:

  • Faces City Centre Almaza
  • Faces Mohandesen
  • Faces Mall of Egypt
  • Faces D5
  • In-Stock Items: Ready within 1 hour.
  • Out-of-Stock Items:
    • Weekdays: Next business day
    • Weekends: Up to 2 business days
  • Order Confirmation: You will receive a "Ready for Collection" email before visiting the store.
  • Cash on Delivery (COD): 20 EGP service fee.
  • Next Day Delivery:
    • Orders above 10,000 EGP: Free
    • Orders below 10,000 EGP: 70 EGP
  • Standard Delivery:
    • Orders above 4,000 EGP: Free
    • Orders below 4,000 EGP: 50 EGP
  • Delivery charges displayed at checkout before confirmation.

If your order does not arrive within the expected timeframe, please contact our Customer Service:

  • Phone: 0020224800598 (Mon–Fri, 09:00 AM – 09:00 PM)
  • Email: Support@Faces.com

If no one is available to receive the order, you can:

  • Schedule a new delivery date, or
  • Receive instructions to collect your order from the courier company.

Yes, you can ship your order to a different address than your billing address. During checkout, you will be able to enter and select both billing and shipping addresses.

  • Customers may return purchased items within 14 days from the invoice date.
  • Accessories, makeup, and personalized items are non-returnable/exchangeable.
  • Engraved items cannot be returned.
  • Items must be unused, unopened, in original packaging, with original price tags intact.
  • The original purchase invoice must be presented.
  • Refunds will be processed via the original payment method.
  • Items purchased during promotions or online must be exchanged via the same channel.
  • Customers may return/exchange products within 30 days if a clear manufacturing defect is detected.
  • Original purchase invoice must be presented.
  • Refunds will be processed via the original payment method.
  • Original invoice must be retained; no duplicate will be issued.
  • Acceptance of returns/exchanges is subject to inspection by the Faces team.
  • Contact us via your account on the website → “Contact Us” section.
  • Product value will be refunded (excluding shipping fees).
  • If return is due to Faces’ error, return shipping costs will also be covered.
  • Credit card / bank transfer refunds: within 30 days from receipt of returned product by Faces.
  • Delivery fees are non-refundable for returned orders.
Have a question?
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Our customer service team are more than happy to assist you!

Ratings & Reviews

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Recent Reviews
5
2 years ago
A luxurious serum
[This review was collected as part of a promotion.] Shiseido Wrinkle Smoothing Serum is a lovely, luxurious product. Quite watery, but you only need a small amount, and it is absorbed quickly leaving my skin feeling fresh and hydrated. I've noticed that my skin looks smoother and healthier. A little more expensive than other serums, but worth it
Recommended
Originally posted on shiseido.co.uk
4
2 years ago
Skin feels better
[This review was collected as part of a promotion.] I have been using this product for two weeks now. It directs 2 pumps per use. This doesn’t seem much but this is the perfect amount and there is no left over to worry about. It goes on nicely and has a pleasant smell. The coverage is great.
Recommended
Originally posted on shiseido.co.uk
5
2 years ago
My skin Love this
[This review was collected as part of a promotion.] What a great Serum. I like the texture. It obsurb and spread very quickly. My skin looks hydrated and feel lovely. You just need tiny drop and apply to gently massage ur face . And you will see the difference in few days.
Recommended
Originally posted on shiseido.co.uk
5
2 years ago
Wow
[This review was collected as part of a promotion.] I am blown away with this product. I had been thinking of botox for a long time as i was unhappy with my forehead lines. I decided to give this product a go and I am so glad I did. I used a small amount, it applied beautifully and the texture was soft and creamy. It felt luxurious. It applied smoothly. I applied as directed and the product was absorbed by my skin instantly. It didn't leave any residue. From the first application I could see a difference in my skin. It was looking more hydrated and plumper. I have been using this product now for a few weeks and there is a marked improvement in my wrinkles. I will continue using this and avoid the botox! Fantastic product, great value for money and a brand you can trust.
Recommended
Originally posted on shiseido.co.uk
5
2 years ago
Magic in a bottle
[This review was collected as part of a promotion.] Wow is my first thoughts. What an amazing luxurious serum Shiseido - Wrinkle smoothing serum is. I recently began to have some deeper lines appear in my forehead. After my first use I noticed instantly my skin was smoother, glowing, felt silky and looked healthy. I've been using for a couple of weeks now and my fine lines have vanished and my deeper lines are no longer deep. The packaging and bottle look great on the vanity table. Sleek lines, curves, heavy set lid and luxurious gold colour screams I deserve this. I would highly reccomend this.
Recommended
Originally posted on shiseido.co.uk
5
2 years ago
Skin appeared hydrated
[This review was collected as part of a promotion.] I had never tried this brand before and I'm so glad I have been able to. I used the serum underneath my moisturiser, it absorbed into my skin really well. There was no stick residue or oil/shine and it was light on my skin. A slight scent which was not over powering or any reactions on my skin. I noticed after a week/two weeks my face appeared hydrated and no dry skin areas. Due to this I felt as though any lines were not as noticeable. Great packaging, has the luxury impression. Will continue to use the product and if I'm able to buy again.
Recommended
Originally posted on shiseido.co.uk
5
2 years ago
Can really see a difference
[This review was collected as part of a promotion.] Even the bottle of this serum is so aesthetically pleasing - loved it from the moment I opened it. A tiny pump each morning and night goes a long way and I can really see the difference so far. I feel like my skin has really smoothed out since using it, deep lines no long look as deep and the fine lines around my eyes are definitely less prominent. The serum is light and soaks in easily without leaving any shiny wet looking residue on my face. Continuing to use in the hope of some even better results. All in all I love it
Recommended
Originally posted on shiseido.co.uk
3
2 years ago
No obvious reduction
[This review was collected as part of a promotion.] I have been using this for a few weeks now, applying to the areas that I can see the most wrinkles forming, around the eyes nose, brow and mouth and although these areas feel bouncier and smoother I can't visibly see a difference in the reduction of lines especially around the eyes, although there is a subtle change it is not a huge difference but I will continue to apply the serum and hopefully see better results after continuous use and hopefully it will help to minimise further wrinkles appearing.
Recommended
Originally posted on shiseido.co.uk