9900 EGP
WHAT IF THERE'S ANOTHER WAY?
Paradigme, the new signature masculine fragrance by Prada. A fragrance that transcends traditional preconceptions by asking – what if there's another way? A question as an invitation to experiment and open new perspectives. Confidence is redefined as curiosity, strength as finesse, and success as the freedom to create your paradigm.
THE NAME
Paradigme [pa-ruh-dym], noun: a new perspective, a new way of thinking, doing, being. An augmented anagram of Prada, creating a direct connection with the house's feminine icon, Paradoxe.
THE SCENT
Fragrance family: Warm Woods
Key notes: Gourmand Geranium, Leathery Vanilla, Amber Woods
A hyper-lasting men's fragrance with unprecedented power and instant projection. This woody composition opens on Peru balm, benzoin resin and vigorous guaiac wood. At the heart, a leathery vanilla intertwines with geranium, revealing gourmand floral notes, enhanced by Amberever at the base – a molecule with unprecedented power, diffusion and lastingness.
THE BOTTLE
An architectural silhouette of radical elegance, softened by rounded edges and an avant-garde statement through the tactile tilted Prada triangle, the house's iconic signature. Lacquered in an intense black-to-green gradation, the house's iconic color, the outerbox is etched to echo Prada's signature Saffiano leather cross-hatching, signed with a silver Prada logo.
“When conceiving the Paradigme bottle, we drew upon the Prada fragrance archives, then looked for ways to reimagine the design through a contemporary lens. The green color feels unexpected; the beveled edge of the inverted triangle emerges as a tactile and surprising detail. In this way, it is characteristically Prada, being both undeniably sophisticated, but with a touch of eccentricity.” — Coralie Salem, Creative Director, Prada Beauty
Next Day Delivery:
- Orders placed before cutoff times will be delivered the next business day.
- Normal Working Days: Orders before 4:00 PM.
- Ramadan Working Hours: Orders before 2:00 PM.
- Orders placed after cutoff will be processed the following day (may result in 48-hour delivery).
- Subject to stock availability and valid delivery addresses.
- Engraved or customized items may require an extra 24–48 hours.
Standard Delivery:
- Delivery timeframe: 1–3 business days (may vary by location).
- Delivery charges and estimated timeframes shown before order confirmation.
- Delays will be communicated and rescheduled where possible.
- Orders on weekends/public holidays processed next business day.
- Customized/engraved items may require additional processing time.
- If no one is available to receive delivery, you can schedule a new date or collect from courier.
Click & Collect:
Order online and pick up from selected store locations:
- Faces City Centre Almaza
- Faces Mohandesen
- Faces Mall of Egypt
- Faces D5
- In-Stock Items: Ready within 1 hour.
- Out-of-Stock Items:
- Weekdays: Next business day
- Weekends: Up to 2 business days
- Order Confirmation: You will receive a "Ready for Collection" email before visiting the store.
- Cash on Delivery (COD): 20 EGP service fee.
- Next Day Delivery:
- Orders above 10,000 EGP: Free
- Orders below 10,000 EGP: 70 EGP
- Standard Delivery:
- Orders above 4,000 EGP: Free
- Orders below 4,000 EGP: 50 EGP
- Delivery charges displayed at checkout before confirmation.
If your order does not arrive within the expected timeframe, please contact our Customer Service:
- Phone: 0020224800598 (Mon–Fri, 09:00 AM – 09:00 PM)
- Email: Support@Faces.com
If no one is available to receive the order, you can:
- Schedule a new delivery date, or
- Receive instructions to collect your order from the courier company.
Yes, you can ship your order to a different address than your billing address. During checkout, you will be able to enter and select both billing and shipping addresses.
- Customers may return purchased items within 14 days from the invoice date.
- Accessories, makeup, and personalized items are non-returnable/exchangeable.
- Engraved items cannot be returned.
- Items must be unused, unopened, in original packaging, with original price tags intact.
- The original purchase invoice must be presented.
- Refunds will be processed via the original payment method.
- Items purchased during promotions or online must be exchanged via the same channel.
- Customers may return/exchange products within 30 days if a clear manufacturing defect is detected.
- Original purchase invoice must be presented.
- Refunds will be processed via the original payment method.
- Original invoice must be retained; no duplicate will be issued.
- Acceptance of returns/exchanges is subject to inspection by the Faces team.
- Contact us via your account on the website → “Contact Us” section.
- Product value will be refunded (excluding shipping fees).
- If return is due to Faces’ error, return shipping costs will also be covered.
- Credit card / bank transfer refunds: within 30 days from receipt of returned product by Faces.
- Delivery fees are non-refundable for returned orders.

















