Benefit
They're Real! Push-up Eyeliner Eyeliner

PM_BENEFIT_theyre_real_push_up_eyeliner
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It’s the FIRST EVER lash-hugging gel liner in a pen! This matte black gel formula won’t smudge, budge or dry out, and the innovative soft AccuFlex™ Tip hugs your lashline from corner to corner. The closer the line, the bigger the eye! For first-time use To prep the pen, remove the AccuFlex™ tip protector & discard. Twist base until gel appears on tip. Wipe off excess. 91% said it was longwearing* 88% said it hugged the lashline* 84% said eyes looked visibly larger* *Results observed in a consumer panel survey on 32 women after 2 weeks For daily use Wipe leftover gel off AccuFlex™ tip before each use to get fresh liner every time. Slowly twist base until a tiny amount of gel appears on tip. Rest the tip on the base of your lashes and guide along your lashline from either the inner or outer corner. The angled AccuFlex™ tip works both ways

Next Day Delivery:
  • Orders placed before cutoff times will be delivered the next business day.
  • Normal Working Days: Orders before 4:00 PM.
  • Ramadan Working Hours: Orders before 2:00 PM.
  • Orders placed after cutoff will be processed the following day (may result in 48-hour delivery).
  • Subject to stock availability and valid delivery addresses.
  • Engraved or customized items may require an extra 24–48 hours.
Standard Delivery:
  • Delivery timeframe: 1–3 business days (may vary by location).
  • Delivery charges and estimated timeframes shown before order confirmation.
  • Delays will be communicated and rescheduled where possible.
  • Orders on weekends/public holidays processed next business day.
  • Customized/engraved items may require additional processing time.
  • If no one is available to receive delivery, you can schedule a new date or collect from courier.
Click & Collect:

Order online and pick up from selected store locations:

  • Faces City Centre Almaza
  • Faces Mohandesen
  • Faces Mall of Egypt
  • Faces D5
  • In-Stock Items: Ready within 1 hour.
  • Out-of-Stock Items:
    • Weekdays: Next business day
    • Weekends: Up to 2 business days
  • Order Confirmation: You will receive a "Ready for Collection" email before visiting the store.
  • Cash on Delivery (COD): 20 EGP service fee.
  • Next Day Delivery:
    • Orders above 10,000 EGP: Free
    • Orders below 10,000 EGP: 70 EGP
  • Standard Delivery:
    • Orders above 4,000 EGP: Free
    • Orders below 4,000 EGP: 50 EGP
  • Delivery charges displayed at checkout before confirmation.

If your order does not arrive within the expected timeframe, please contact our Customer Service:

  • Phone: 0020224800598 (Mon–Fri, 09:00 AM – 09:00 PM)
  • Email: Support@Faces.com

If no one is available to receive the order, you can:

  • Schedule a new delivery date, or
  • Receive instructions to collect your order from the courier company.

Yes, you can ship your order to a different address than your billing address. During checkout, you will be able to enter and select both billing and shipping addresses.

  • Customers may return purchased items within 14 days from the invoice date.
  • Accessories, makeup, and personalized items are non-returnable/exchangeable.
  • Engraved items cannot be returned.
  • Items must be unused, unopened, in original packaging, with original price tags intact.
  • The original purchase invoice must be presented.
  • Refunds will be processed via the original payment method.
  • Items purchased during promotions or online must be exchanged via the same channel.
  • Customers may return/exchange products within 30 days if a clear manufacturing defect is detected.
  • Original purchase invoice must be presented.
  • Refunds will be processed via the original payment method.
  • Original invoice must be retained; no duplicate will be issued.
  • Acceptance of returns/exchanges is subject to inspection by the Faces team.
  • Contact us via your account on the website → “Contact Us” section.
  • Product value will be refunded (excluding shipping fees).
  • If return is due to Faces’ error, return shipping costs will also be covered.
  • Credit card / bank transfer refunds: within 30 days from receipt of returned product by Faces.
  • Delivery fees are non-refundable for returned orders.
Have a question?
CONTACT US
Our customer service team are more than happy to assist you!

Ratings & Reviews

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Why Shoppers love It

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Recent Reviews
5
1 year ago
Great colors, glides on and long-lasting!
I've loved they're real liner since it came out last year, but I always struggled a little with the black since the formula is drier. The new colors are SUPER smooth, really creamy and don't seem to dry out in the pen during the days between use. I recently got my hands on a (new) black liner and it's just as creamy as the new colored versions. The new colors are beautiful, and I love that they're more subdued and easy to wear. Purple is my favorite by far, it doesn't have any red in it like a lot of plummy colors do. Love that the wide base pushes my lashes out of the way so I can get really close to the lash line. SO easy to make a wing. I will never be without this liner!!
Originally posted on benefitcosmetics.com
5
1 year ago
Have been obsessed since it came out :(
I can't believe it! My favorite bold blackest black eyeliner is discontinued! I have purchased over since it came out 6 years or so.. soo sad it's discontinued with no warning... nothing out there is the same...I would love this one in particular since it's super bold, defined, and it would glide perfectly with a sharp definition... hopefully we can have it back in stock soon :(
Recommended
Originally posted on benefitcosmetics.com
2
1 year ago
Great eyeliner product, but too much wastage!
I really like eyeliner product. It is jet black, and stays all day without smudging, and the nib of the pen makes application very easy. One of the longest-lasting eyeliners I've used to be honest! Very good in that sense The problem is that, the pen pushes out a lot of eyeliner even without me twisting the end. This has happened to me a few times, and usually, I would wipe the excess onto my finger and dip the tip of the pen on my finger to try not to waste. I assumed that the pen was being twisted accidentally in my make-up bag as I moved around, so I moved it into a pot with my make-up brushes to stop this. I store the pen upright, and am very careful not to not to move it when not using it. Anyway, this morning, I took the eyeliner pen out and SO much product had squeezed out. I find this to be a lot of wastage, especially as this is not a cheap eyeliner. This is very disappointing, as the actual eyeliner product is excellent!
Originally posted on benefitcosmetics.com
1
1 year ago
Loved these at first but now...
When this liner first came out, I could not understand the negative reviews. Mine glided on and lasted all day. (Many eye liners don't last even an hour on me!j Sure it was expensive but worth the price! Now I understand. The last few liners I have bought have been hard and crumbly. They still have the staying power but only if you can get the product from the pen to your lid. I wipe so much off the pen or it just drops off, that I think over have the product is wasted. The expense is no longer worth the product. I wish Benefit would up their quality control on these. The issues with the eyeliners make me question the quality of the whole line.
Originally posted on benefitcosmetics.com
5
1 year ago
This is the only eyeliner that I can accomplish good wings
While at the end of the day this product does flake a little it is literally the only eyeliner I can make clean wings with. I'm seriously terrified of it going away for good.
Recommended
Originally posted on benefitcosmetics.com
2
1 year ago
Wanted to love it
I bought this on day one, at their little release party on a Friday morning. When I tried it on in the store it looked nice but I figured it would take a steady hand to apply it evenly. My main problem with it is that every morning when I unscrew the cap, a bunch of the liner has come out of the tubing, and it's WAY too thick to use or it will come on too dark and too thick and clumpy, so I have to wipe it off and it feels like I'm wasting more that way than I'm actually using on my eyes. Not sure if this is a malfunction with the tube or if it's the way it is for others. It also goes on very clumpy...it had potential but I don't love it.
Originally posted on benefitcosmetics.com
5
1 year ago
Can't live without it!
I have been using this product for over a year now and can't wait to use the new colors coming out! The first time using it was challenging only because it's different from every other liner I've ever put on. Once you get used to perfecting the application process, you won't be able to live without it. I always have a backup one because the only downfall of this product is that you don't know when the tube will be empty. Mine usually lasts about 2 months but I wear make EVERY DAY! it's smooth and creamy, it glides on easily and its waterproof. I hate liquid eyeliners because I have watery eyes, but this stuff stays put! I Love it!
Originally posted on benefitcosmetics.com
2
1 year ago
Please, make this in brown!
Hello. Don't know who forgot to send out that all important notice, but brown is the natural color for all, other than black hair. It is beautiful and natural, and I've never heard one word that, that is the way to go!! There was woman on the soaps years ago. She had amazing long, reddish, blond hair, and she had on black liner and mascara. It took the beauty away from her. If she would have had on brown, she would have looked wonderful. The thick, fake lashes, the black? Let's go back to basic beauty, girls!! The t.v. people are just that--entertainment. We're not them! *We're the most beautiful and warm creatures on the earth!!
Originally posted on benefitcosmetics.com